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♦ What is Augmented Reality?
Augmented Reality (AR) is a technology that overlays digital elements — animations, text, sounds, videos — onto the real world, through your smartphone's camera. No special glasses needed, no expensive equipment: just your phone and your deck of cards.
In practice, the app recognises the image printed on each card and triggers a personalised interactive experience. Every card in the PocketCards Agadir deck becomes a gateway to a unique immersive encounter.
It's the same principle used by games like Pokémon Go — but applied here to culture, heritage, and the discovery of a truly breathtaking city.
♠ How does it work, in 3 steps?
01 ? Download the app
The PocketCards AR app is free and available on the App Store (iPhone) and Google Play (Android). Install it in seconds before your visit — or even from your sofa, whenever the desire for Agadir takes hold.
02 ? Point at your card
Open the app, activate the camera and point your phone at any card from your PocketCards Agadir deck. The app automatically recognises the card in less than a second.
03 ✨ The city comes alive
An animation activates and immerses you in the history, culture, heritage or everyday life of Agadir. Each of the 52 cards reveals a different secret about the city and its surrounding region.
♥ 52 cards, 4 worlds to explore
The deck is organised into 4 suits, each corresponding to a travel theme. With augmented reality, each suit unlocks an additional dimension:
♥ Daily Life — Local addresses, lifestyle, flavours and the everyday traditions of Agadir's inhabitants.
♣ Escape Trips — Must-see excursions: Souss-Massa, Taroudant, the dunes, the Paradise Valley…
♦ Neighbourhoods — The city's geography, its atmospheres, the contrasts between modernity and authenticity.
♠ History — The earthquake, Amazigh culture, argan oil, the Ribab… the deep roots of the Souss region.
♣ What augmented reality truly changes
Before the AR app, PocketCards Agadir was already a unique and playful travel guide. But with augmented reality, each card becomes a full sensory experience in its own right.
Take the Amazigh Carpet card (9♠): scan it and you'll see the history of Berber patterns appear — the protective symbols woven by the women of the Souss — an anthropology lesson delivered in seconds.
· Immersive visual animations triggered by each card
· Audio and narrative content in French and English
· Perfect for solo travellers, families or groups
· Works offline once content is loaded
· Compatible with iPhone (iOS) and Android
· App is free — deck of cards sold separately
Scan. Discover. Travel differently.
The story of Agadir now fits right in your pocket.
♠ Who is PocketCards AR designed for?
For the curious traveller who doesn't just want to see — but to understand. The one who wants to know why Berber carpets carry those patterns, what happened on 29 February 1960 in Agadir, or why argan is called the "liquid gold of the Souss".
For families: children love pointing their phone at the cards and watching animations spring to life. It's playful, educational and genuinely memorable.
For card game enthusiasts: the deck works as a proper 52-card game too, with the rules of many classic games included on the website. Culture and entertainment, all in one.
♥ The perfect gift idea
At just €10, PocketCards Agadir is one of the most original souvenirs you can bring back — or give to someone who has never set foot in Morocco.
It's a beautiful, useful, interactive object. Not just a postcard or a trinket forgotten in a drawer. It's a travel guide, a card game, and now an augmented reality experience all in one.
It comes in a French version, an English version, and even a Kids edition for younger travellers — a colouring card game featuring the landmarks of Agadir.
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